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DSC Ltd. conducted a Commuter Satisfaction Survey with CSMM, IMRB International

 
Post Date : June 29,2010


DSC Ltd. conducted a Commuter Satisfaction Survey with CSMM, IMRB International in November 2009 to ensure that the expressway provides driving pleasure, safety & convenience to commuters and to  understand  commuters expectation and satisfaction in regard to the Delhi-Gurgoan expressway. The company aims at providing commuters a world class driving experience on the expressway.

Objectives:

The objectives of the study were as follows:

- To assess the satisfaction of the commuters with the Delhi Gurgaon Expressway
- To identify pain and delight areas amongst commuters
- To recommend areas where improvement in service is required

Research Design & Methodology:

The survey covered the following commuters segments:
Commercial vehicle (Trucks, Buses, LCV, Taxis etc.) and Non-commercial vehicle users (private car owners).
Tag users and Cash payers

The survey covered respondents across 4 time zones (Morning and Evening peak hours and Afternoon and Late night non peak hours).

Findings of the survey:
Delhi-Gurgaon Expressway - Commuter satisfaction Survey (Nov-Dec 2009) (PDF)

Click here to view press clipping.

 



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