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DSC Limited and CFTI join hands in fight against tobacco consumption

 
Post Date : May 31,2011


Campaign to reach more than a million commuters

DSC Limited which has built and operates the Delhi-Gurgaon Expressway joined hands with an NGO- Centre for Transforming India to spread awareness on “World No Tobacco Day”. World No Tobacco Day is observed around the world every year on May 31. It is meant to encourage a 24-hour period of abstinence from all forms of tobacco consumption across the globe.  DSC Limited, one of India’s leading infrastructure companies, engaged in the construction of Roads & Expressways, Railway projects, Urban Infrastructure, Power & Real Estate is a responsible corporate and has been supporting various social initiatives. 
 
Anti-tobacco messages were prominently displayed at the KM 24 toll plaza to communicate to the commuters the dangers of tobacco consumption. On this day, DSC Limited also organized a  free Health Camp at its KM 24 Toll Plaza office from 10.30 am – 12.30 noon in collaboration with RG Stone Urology and Laparoscopy Hospital.    
 
Speaking on the occasion Mr. Manoj Aggarwal, CEO Highways (O&M), DSC Limited said, “World No Tobacco Day” is  intended to draw global attention to the widespread prevalence of tobacco use and its negative health effects. We want to lend our support in the fight against consumption of tobacco and reduce individual dependence on tobacco.  We are happy to spread this message to close to a million commuters who use the expressway daily”.
 
Commenting on the initiative Pankaj Sharma, Chief Trustee, Centre for Transforming India stated that due to tobacco consumption more than 10 lac people die every year (with more than 70% dying just due to smoking) . For every rupee earned by the industry the government has to spent at least five as additional healthcare burden besides a massive loss of life . Smoking today has emerged as largest reason for causing preventable deaths and it is extremely important that all sections of society come together to ward of this evil. He thanked DSC for joining hands with CFTI for this noble cause and creating India’s largest  physical anti-tobacco campaign ever. 

 



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